Marketing Initiative
General Motors

I had the pleasure of working with a great group of people on GM’s huge online initiative for the January 2021 CES (Consumer Electronics Show).  GM’s forward-thinking insights into the intersection between electronics and automotive autonomy is excellent.  I produced two of the contributing videos developed by Momentum NY and Commonwealth//McCann Detroit.

In GM EDelivery the e-pallets and smart rover are entirely CG.

In Cadillac PAV the exterior driving vehicle is entirely CG.

Great work by Framestore on the shoot and fabulous photo-real VFX.

The entire online exhibit can be seen at
https://www.gmexhibitzero.com.

An Electric Future For All.